"Shiny rocks get me every time."

"Shiny rocks get me every time." Branding & Iconography; The Ethics of Engagement [Nice Replay]
2024.02.01
A screenshot from the mobile idle game "Egg, Inc" showing hundreds of chickens running around the grounds of a high-tech farm.

It's spooky season! Stephen is SO over it, but he can't escape all the scary stuff happening in this week's episode. We start with a lesson on the necromantic arts of branding and iconography, guided by Mark, a master of these dark magics. After the break, Ellen raises a past topic from the dead in order to explore the ethics of manipulating players' brainnnsssss. Also mentioned: candy corn, houseplants, and—you guessed it—Star Trek.

Star Trek: Ascendancy

Branding & Iconography

0:10:10

The Ethics of Engagement

0:36:22

A little learning is a dangerous thing

Drink deep, or taste not the Pierian spring.

This is a line from Alexander Pope's Essay on Criticism (1711). The Pierian spring is a fountain in Pieria, a district round Mount Olympus and the native country of the Muses. You can read the full text for free here on Project Gutenberg.